PATCH PACK: PRODUCT INNOVATION AND BRAND DEVELOPMENT
Each year, the fashion industry produces 92 million tons of textile waste and 82 million tons of packaging waste—two massive problems that are deeply connected but rarely solved together.
What if packaging wasn’t just something to throw away, but something you could wear, reuse, and actually want to keep?
That’s the idea behind our sustainable, style-forward solution: Patch Pack.
Once you’ve unpacked your Patch Pack, the leftover fabric can live on—as a patch, a rag, or even a bag all over again.
WHAT IS A PATCH PACK?
Patch Pack is a reusable shipping pouch made by sewing together discarded textiles from clothing manufacturers and textile mills, giving waste fabric a second life in the fashion supply chain.
OUR MISSION
BUT HOW DOES IT WORK?
Collect
We gather textile waste from clothing and textile manufacturers.Create
That waste is transformed into stylish, reusable Patch Packs.Distribute
Patch Packs are sent to partnering retailers.Ship
Retailers use Patch Packs to send out customer orders.Deliver
Customers receive their products in a Patch Pack they can actually reuse.Return or Reuse
Customers can keep the Patch Pack, repurpose it, or send it back to be redistributed.
HOW WE WILL SPREAD THE WORD
We’re making our move when the fashion world’s watching—Fashion Week. Starting in New York City, Patch Pack takes over each city with guerrilla-style ads, turning textile waste into attention-grabbing statements.
Followed by Milan Fashion week
CW: Boyan Zlatarski
XD: Himanish Goel
AD: Ethan Stamper
Next: London Fashion week
The journey ends at Paris Fashion Week, where we’ll cover the Arc de Triomphe in a massive installation, delivering our boldest message yet about the global impact of textile waste. A powerful finale at fashion’s biggest stage.